It's a little scary to think that we can be influenced by marketing of a product such as prescription drugs. While such ads can make us more aware of conditions that we may not have been previously aware of, there seems to be a lot of room for self-diagnoses, in which the patient might push for a drug they don't need. Some things should just be left to the doctors...
Welcome BCCC Fall 2008 marketing students! Let's use this blog to keep us all up to date in the world of marketing. We will be POSTING and COMMENTING throughout the semester!
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It's a little scary to think that we can be influenced by marketing of a product such as prescription drugs. While such ads can make us more aware of conditions that we may not have been previously aware of, there seems to be a lot of room for self-diagnoses, in which the patient might push for a drug they don't need. Some things should just be left to the doctors...
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